McDonald’s is offering guests a new reason to feel good about the fun and the food at its restaurants with the addition of Go-GURT® Low-Fat Strawberry Yogurt.
Made exclusively for McDonald’s, Go-GURT Low-Fat Strawberry Yogurt is an additional side option for Happy Meals and Mighty Kids Meals. Go-GURT Low-Fat Strawberry Yogurt contains 50 calories, has 25 percent less sugar than the leading kid’s low-fat yogurt (6g of sugar per 2.25oz vs. 9g of sugar per 2.25oz) and is made with natural flavor. Parents and kids now have more options for sides in kids’ meals – they can choose either Go-GURT Low-Fat Strawberry Yogurt or apple slices, or choose both together as their sides in place of a kid-size fry.
This new addition is the latest example of McDonald’s ongoing dedication to children’s nutrition and well-being as part of its “Commitments to Offer Improved Nutrition Choices.”
“At McDonald’s, we’re always looking to bring fun and happiness to families and listening to our customers’ asks to have more variety and wholesome options for kids to enjoy in their Happy Meals,” said Julie Wenger, senior director of U.S. marketing, McDonald’s.
Go-GURT Low-Fat Strawberry Yogurt which delivers about one quarter cup of low-fat dairy and is a good source of calcium and vitamin D, providing another balanced choice for kids, along with apple slices, 1% low-fat white milk, fat-free chocolate milk and 100% apple juice beverage options.
This latest offering supports McDonald’s partnership with the Alliance for a Healthier Generation, an organization founded by the American Heart Association and Clinton Foundation to reduce the prevalence of childhood obesity and empower kids to develop lifelong, healthy habits. The Alliance and McDonald’s are working together to increase customers’ access to fruit, vegetables and low-fat dairy and help families and children make informed choices in keeping with healthy, balanced lifestyles.
In March 2012, McDonald’s started automatically including apple slices and a kid-size fry in every Happy Meal and Mighty Kids Meal. Since then, more than 1.1 billion bags of apple slices have been served. Beginning later this year, McDonald’s USA will also only promote milk, juice or water a beverage choice with Happy Meals and Mighty Kids Meals on menu boards and in-restaurant and external advertising and communications.