McDonald’s New York Tri-State presents McDonald’s B-Boy Royale II, the city’s largest annual breakdance competition, on August 22, 2015 at the NYU Skirball Center for the Performing Arts. Hosted by rapper MC Jin and former MTV VJ Grace Subervi, the event will feature eight award-winning East Coast dance crews battling it out for a grand prize of $5,000, as well as musical acts and special guests. The complete line-up of competitors and talent will be released in July. Tickets can be purchased at the Skirball Box Office. Proceeds from the event will benefit Ronald McDonald House Charities of the New York Tri-State Area.
McDonald’s B-Boy Royale II will build upon the momentum of its predecessor by showcasing some of today’s leading dance crews and b-boys from across the East Coast. In addition to increasing the grand prize from $3,000 to $5,000, new selection criteria will require participating dance crews to have won at least one major tournament and have competed in at least one international and two national competitions. Other new program elements include the presentation of awards honoring the pioneers and innovators in the b-boy community. The event will also feature an exclusive musical performance by MC Jin.
“I’m truly honored to be hosting this year’s McDonald’s B-Boy Royale,” said MC Jin, a New York City-based hip hop artist and actor who came to prominence as a battle rapper on BET’s ‘106 & Park’ and has appeared in such films as the RZA-directed The Man with the Iron Fists. “It’s great to see McDonald’s supporting the local b-boy scene and developing this competition into something truly unique in the world of breaking.”
“The incredible response we received to last year’s McDonald’s B-Boy Royale was a clear sign that we needed to turn this into an annual event,” commented Paul Hendel, a local McDonald’s franchisee and New York Tri-State Co-op President. “In addition to showcasing some amazing talent, this competition also helps us to support the mission of the Ronald McDonald House Charities and promote the fabulous work they do for families and children.”
In August 2014, McDonald’s New York Tri-State launched the inaugural McDonald’s B-Boy Royale to showcase the East Coast breakdance community and to help bring breaking back to where it all started: New York City. The Philadelphia-based dance crew, The Clique, were crowned the first-ever B-Boy Royale champions after defeating United Outkast from Connecticut. Hosted by rapper and YouTube sensation Dumbfoundead, the competition generated unanimous public and critical attention and positive support from the b-boy community.
About Ronald McDonald House Charities of the New York Tri-State Area
For over 20 years, Ronald McDonald House Charities New York Tri-State Area has been creating, finding and supporting programs that directly improve the health and well-being of children. Their signature programs include scholarships to help provide access to a college education for students who need and earn it, and community grants to support a variety of local children’s charities in the areas of medicine, crisis intervention, civic and social services, education, and the arts. The organization also provides needed support to 5 Ronald McDonald Houses, which are “homes away from home” allowing families to be with their hospitalized children for extended periods of time. For more information, please visit www.rmhcnytristate.org or contact 732-623-8639.
Check out the highlights from the first McDonald’s B-Boy Royale, which happened last year on August 16, 2014.